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In the late eighties, American Express trademarked the slogan, “membership has its privileges.” In those days you had to pay a fee to carry their card, so they wanted you to feel as if you were a part of a preferred group. This adage applies to trade and professional organizations as well, as the focus…
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“Don’t reinvent the wheel, just realign it”. Anthony J. D’Angelo, Author. We have all heard the adage about reinventing the wheel. Why spend a great deal of time and effort on working through something that someone has already explored or created? When Women in Trucking Association was formed, we looked at other trade organizations and…
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Have you ever watched the You Tube video about the invisible gorilla? Click on the link (https://youtu.be/vJG698U2Mvo) and count how many times the ball is passed between the players in the white shirts. As you focus on the basketballs and their handlers, a gorilla walks through the middle of the activity and when the video…
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Have you ever thought about how some terms or phrases are either outdated or do not make any sense? For example, when was the last time you actually “dialed” a phone? Except for your great Aunt Edna, rotary dial phones are no longer in existence. We don’t dial anything; we just tap it or touch…
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I never thought I could be friends with a piece of technology that is exceptionally nosey. I’m a pretty private person and the thought of sharing my physical data makes me uncomfortable. Sharing my sleeping patterns, my eating habits and how often my heart rate is elevated isn’t my idea of privacy. However, we recently…
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The Women In Trucking Association Board of Directors has a goal to be a resource to the industry. Whether that means trucking companies, drivers, the government or our members, we want to provide you with the best information (tools) to reach your objectives in creating a more gender diverse workforce. In 2017 we teamed with…
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The email started innocently enough. The question from the CEO asked if the employee had a moment to “get a task done”. The sender asked the reader to purchase eight, eBay gift cards valued at $200 each for a total of $1,600. The employee was then asked to scratch off the silver lining and send…
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If you’re like many of us, you probably made at least one New Year’s resolution in January. According to TheQuint.com http://thequint.com, the most common new year’s resolution is to get in shape, or at least, to make an effort to work out. That’s probably why January is the top month for sales of exercise gear…