Archive for the ‘Articles’ Category

What makes a word relate better to a male or a female? According to Kat Matfield, who created a gender decoder for job ads (http://gender-decoder.katmatfield.com), “we all use language that is subtly “gender-coded” and this affects job advertising as well. Matfield based her web-based tool on a study by professors from the University of Waterloo…

If I was to ask any trucking company this simple question I would expect or hope to expect to get the same answer from all of them. If, in the next twelve months you have only two options available to you: first you can expend capital and increase debt to grow your fleet by 10%;…

I recently returned from the ATA MC&E (Management Conference and Exhibition) that was held in Las Vegas. I was there to share in my dear friend Kevin Burch’s limelight as he assumed the role of Chairman for the 2016/17 term. Kevin is the President of Jet Express out of Dayton, Ohio and he will do…

Recently I was traveling along an interstate within a construction area and realized I was merely inches from a driver pulling a set of doubles next to me. As I watched those huge tires alongside my convertible, I recalled an elementary school class about trust. Our teacher asked us to define the word trust and…

Trucker Buddy Michael Schueller, a driver for Alaska West Express based in Anchorage, Alaska, has been named an Outstanding Trucker Buddy following his nomination by Verlene Wilson, a third and fourth grade teacher at Cornerstone Christian Academy located in Post Falls, Idaho. In her nomination, Ms. Wilson said, “[Michael] has been the Trucker Buddy in…

Growing your fleet and generating more sales without tending to your bottom line is a little like the old Jackie Mason joke when he tells the audience how rich his brother-in-law got by selling watches at cost. So how’s he making any money if he’s selling them at cost? He sells a lot of watches!…

An excerpt from a 1943 transportation magazine has circulated throughout the industry. It has been verified as a true reprint by Snopes, which claims that the author is L.H. Sanders, who wrote the article for Mass Transportation Magazine’s July issue. The intent was to assist (male) managers in choosing the right women to work in…

I have noticed that many companies are still are not using the PSP program from the USA. PSP stands for Pre-Employment Screening. As a driver you may not know what a PSP is but they have been around now for a few years and it is a program that is important to trucking and recruiting.…